MOS BURGER

In the face of competition, Mos Burger is churning to meet the Macdonald challenge. Not just one, but 3 new tasty burgers on their classic rice patties are launched, neck-to-neck against Big M but with even more choices. The 3 new babies on the block are :

*  Kaisen or mixed seafood
*  Renkon or lotus roots and veggie salad without meat
*  Saba in Miso sauce

I like their tastes and creativity but somehow they failed in Hong Kong, another victim to ridiculously high real estate costs. The rice patties give a crunchy feeling to the filing in the middle, which I think is a brilliant idea. Would it be Katsu on one side of the ring, or Kaisen-Renkon-Saba on the other? My vote is on Mos, why, because people like choices but more importantly, the risk of dried pork in a bun is very real.

Good luck Mos Burger or as they say in Japanese 'Step on the Gas' or Gan-bare!